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Are you thinking of starting a micro, small or medium business or enterprise (SME)?

Perhaps you’ve already started up but want to enhance efficiency, effectiveness, profitability, sustainability or market share?

Then this course is designed for you.

Discover the knowledge, skills and processes necessary for long-term business success. Learn to develop and implement foundational practices that can grow along with your business, whether you’re operating:

  • part-time or full-time
  • on your own or employing staff
  • from home or in purpose-built premises
  • locally, nationally or internationally.

100% online, this course is available 24/7, all year round. You can enrol whenever you like, dip in when it suits, and study at your own pace.

What will I study?

More than just a how-to guide, this course challenges you to apply the skills and knowledge you’ve learned in the everyday life of your business.

We’ll show you how to facilitate continual development and growth.

You’ll cover a range of key topics:

  • Managing information – to facilitate a successful and sustainable business.
  • Communication, problem-solving and quality assurance – setting your success agenda.
  • Marketing and sales – the engine room of success.
  • Individual and business risk – how to identify, mitigate and manage risks.
  • Liabilities and contracts – studying the small print.
  • Finance and fiscal requirements – banks, loans, cash-flow, HMRC.
  • Looking forward – how to plan for the future, looking for growth.

You’ll also get to grips with several fundamental business tools. These will help you across all business areas, from the development of an effective business plan, to problem-solving, to marketing and customer service.

By the end of this course, you will be able to...

  • Apply proper record keeping – and understand why you need to.
  • Develop and apply the structures and systems necessary to administer a business and maintain records.
  • Establish a budgeting system that’s fit for running a business and meets accounting and taxation requirements.
  • Prepare a contract and understand contractual obligations.
  • Understand and comply with the fiscal obligations of running a business, including taxation, VAT, and National Insurance regulations and responsibilities.
  • Market and promote a business – including print and digital media, social media and networking.

How will I study?

Running a Business is a six-week short course, delivered entirely online via MyAberdeen, our Virtual Learning Environment (VLE).

Also available as an app, you can access your learning materials on computer, smartphone and mobile device 24/7.

This is an always-on course, so you can enrol when you like, set your own study hours and complete it at your own pace.

You’ll look at a different theme each week, using resources including:

  • videos
  • audio clips
  • PowerPoint presentations
  • articles
  • online discussion boards
  • quizzes.

Where will this take me?

This course will help you make the move into self-employment or setting up and running your own SME.

If you’re already running your own business, this course will help you review your progress and enhance your efficiency, effectiveness, profitability, sustainability or market share.

Your certificate

Once you’ve successfully completed the final assessment, you’ll be eligible to receive a certificate of completion from the University of Aberdeen.

Further learning

We offer a range of online business-related short courses and degrees, designed to take your learning, experience and networking connections to the next level:

Our Business short courses

  • Study online, develop fresh skills, boost your business career.

Digital Marketing Leadership

  • Study part-time, online up to Masters level.

MBA (Global)

  • The only 100% online MBA offered by one of the UK’s six ancient universities.

Am I ready?

This course has no formal entry requirements. You decide if it’s suitable for you.

The course is delivered at Undergraduate level. We warmly welcome applicants who are in the process of actively considering starting a micro, small or medium business or enterprise (SME).

It may also appeal to those who have already started an SME and are interested in reviewing the business in order to enhance its efficiency, effectiveness, profitability, sustainability or market share.

Apply for this course

Start date
Any time
Cost
£100